How to write convincing sales pages without feeling sleazy (with Natalia Toborek)

What if a sales page didn't have to feel like writing a dissertation? What if it didn't make you feel icky and weird? Copywriter Natalia Toborek from Storylign joins me to de-mystify the sales page. Plus, she'll explain how you can write one ethically and still make sales.

This episode was originally recorded in late 2020, before a workshop on sales pages Natalia hosted. I found the workshop to be one of the most valuable things I've ever bought for my business, so I knew I had to update and re-release this episode for you.

Make sure you're following Natalia on Instagram @storylign

✨ REFRESH YOUR CONTENT ✨

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In this episode, we're talking about:

• The differences between copy and content
• What is a sales page, and when do we use them?
• How to use formulas to write sales pages that still feel human (without any ick)
• The essential elements of every sales page

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Links to things mentioned in this episode:

• Aligned Copy Audit | Work with Natalia
• Copy vs Content: What's the difference? | Storylign on Instagram

Got a sticky marketing issue? Need some content ideas for a launch or your brand building? Pick my brains for an hour in a 1:1 blend of feedback, mentoring and strategy. By the end of our session, you’ll have more clarity and a practical plan of action to keep you motivated. Book your spot here.