Episode 19

Working with our energy levels so we can run a sustainable business (with Jo Hooper)

Published on: 20th December, 2022

This year has been an exercise in patience and learning to work better with limited energy. Working with Jo Hooper from Get Wildly Free has been a huge part of this shift in my business. Jo is all about changing the world of work and helping people find freedom in their work – whatever that looks like for them.

Today, we're starting with a discussion about accommodating our energy and understanding how our capacity can influence our business strategy. This is something Jo expands on in her Work Less, Earn More, Be Free, which I had the pleasure of taking part in earlier in the year.

Make sure to follow Jo on Instagram @getwildlyfree

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In this episode, we're talking about:

  • How our energy levels impact our work – and Jo's personal journey to understanding this
  • The energetic load of different work
  • How can we apply these learnings to our marketing strategy as a whole
  • How Jo approaches launch periods while managing her energy

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About the Podcast

Content Etc.
Marketing meets storytelling for creative small businesses
Content Etc podcast is a collection of advice and encouragement to help you overcome the challenges of marketing your small business. It's perfect for product or service-based businesses who want to understand and improve their content marketing efforts. Host Michelle Gately from Word By Word Storytelling will help you gently and sustainably grow your business, build genuine customer relationships and enjoy the creative process.

Theme music by MarkJuly from Pixabay.

About your host

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Michelle Gately

Hi, I'm Michelle! I'm an Aussie living in the UK, working as a bookseller. I'm obsessed with storytelling in all its forms – I spend as much time watching TV or listening to podcasts as I do reading. Other hobbies include bouldering, hiking and generally obsessing about my pug Percy.