Episode 8

How to improve your sales mindset and feel confident selling (with Joanne Griffin)

Published on: 29th August, 2022

You feel uncomfortable asking for the sale, so you don't really do it. And then you don't make sales. So you still feel uncomfortable and you avoid it even more. Sound familiar? If you're nodding along, then you need to listen to this episode. Retail and marketing coach Joanne Griffin joins me to talk all things sales. Joanne has worked with retain businesses for 15 years and shares so much advice in this chat – including some tips on prepping for Christmas and a brilliant pep talk to help us feel better about the current economy.

Make sure you're also following her on Instagram @CreativeFlowCollective

✨ REFRESH YOUR CONTENT ✨

Are you feeling lost and uninspired when you try to post anything? Do you feel like everything you think of has been done SO many times before? I have just the thing to help you re-ignite the spark! The free 5-day Refresh Your Content email series will give you the prompts and process to help you find more ease and enjoyment in your marketing. Sign up here.

In this episode, we're talking about:

  • How the market is influencing our buying right now – and why there's never a perfect time to sell
  • The most common mindset blocks Joanne sees from both product and service-based businesses
  • How to start overcoming and switching your mindset to improve your sales confidence
  • 3 practical things you can do today to make a sale
  • What product-based businesses can do to prepare for Christmas sales
  • Why Christmas and January aren't a dead zone for service-based sales

🤔 SUBMIT YOUR QUESTIONS 🤔

Something on your mind? Use this form to ask a question I can answer on a future podcast episode.

Links to things mentioned in this episode:

Got a sticky marketing issue? Need some content ideas for a launch or your brand building? Pick my brains for an hour in a 1:1 blend of feedback, mentoring and strategy. By the end of our session, you’ll have more clarity and a practical plan of action to keep you motivated. Book your spot here.

Next Episode All Episodes Previous Episode
Show artwork for Content Etc.

About the Podcast

Content Etc.
Marketing meets storytelling for creative small businesses
Content Etc podcast is a collection of advice and encouragement to help you overcome the challenges of marketing your small business. It's perfect for product or service-based businesses who want to understand and improve their content marketing efforts. Host Michelle Gately from Word By Word Storytelling will help you gently and sustainably grow your business, build genuine customer relationships and enjoy the creative process.

Theme music by MarkJuly from Pixabay.

About your host

Profile picture for Michelle Gately

Michelle Gately

Hi, I'm Michelle! I'm an Aussie living in the UK, working as a bookseller. I'm obsessed with storytelling in all its forms – I spend as much time watching TV or listening to podcasts as I do reading. Other hobbies include bouldering, hiking and generally obsessing about my pug Percy.