Episode 16

8 simple types of blog posts to write for your small business

Published on: 7th November, 2022

🎄 CHRISTMAS CONTENT SORTED🎄

Prompts for product and service-based businesses to sleigh your festive sales on social media and in your emails. Unwrap your free prompts.


Blogging is a vital part of growing your visibility and website traffic through search. Plus, it's going to give you so much content to repurpose. But where do you start? This episode will give you the inspiration and ideas for dozens of posts to kickstart your brand-spanking new business blog and get that traffic flowing.

(P.S. I wanna see what you write! Please send me a link to any blog posts this inspires! You can reach me on Instagram @wordbywordstorytelling)

🤔 SUBMIT YOUR QUESTIONS 🤔

Something on your mind? Use this form to ask a question I can answer on a future podcast episode.

Links to things mentioned in this episode:

Got a sticky marketing issue? Need some content ideas for a launch or your brand building? Pick my brains for an hour in a 1:1 blend of feedback, mentoring and strategy. By the end of our session, you’ll have more clarity and a practical plan of action to keep you motivated. Book your spot here.

Next Episode All Episodes Previous Episode
Show artwork for Content Etc.

About the Podcast

Content Etc.
Marketing meets storytelling for creative small businesses
Content Etc podcast is a collection of advice and encouragement to help you overcome the challenges of marketing your small business. It's perfect for product or service-based businesses who want to understand and improve their content marketing efforts. Host Michelle Gately from Word By Word Storytelling will help you gently and sustainably grow your business, build genuine customer relationships and enjoy the creative process.

Theme music by MarkJuly from Pixabay.

About your host

Profile picture for Michelle Gately

Michelle Gately

Hi, I'm Michelle! I'm an Aussie living in the UK, working as a bookseller at Waterstones. I'm obsessed with storytelling in all its forms – I spend as much time watching TV or listening to podcasts as I do reading. Other hobbies include bouldering, hiking and generally obsessing about my pug Percy.